Mad Monkey Kung Fu
Art Zulu collaborated with Massive Apparel LLC in an effort to bring the classic movie Mad Monkey Kung Fu to life through interactive gaming and apparel. Art Zulu partnered with Puresurface to create applications and games. Art Zulu strongly believes that interactive platforms along with applications have the ability to reach the unprecedented market of 2 billion smart phones worldwide. As Marc Andreessen stated, "Software is eating the world,” meaning that innovations in technology, namely software, should be taken more seriously when introducing new content in the ever-changing interactive and gaming world. Art Zulu gave Mad Monkey Kung Fu gamers a chance to shop for clothing with the e-commerce website and offered a game application to tie all these factors together.
The interactive game features the classic character from the Mad Monkey Kung Fu movie out to conquer the world in an action-packed arcade style. The apparel line features classic knit T-shirts with graphic prints. Art Zulu designed the e-commerce website for Mad Monkey launched in 2011 and took the brand to an entirely new audience - gamers and consumers alike. Apparel was also launch at the end of December 2011 and can be purchased at the Mad Monkey’s website. “We strongly believe the gaming experience will bring a whole new level of consumer interest to the site.” To play the game, visit www.madmonkey-kungfu.com or the iTunes store on your iPad or iPhone.